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Best frequently bought together apps for Shopify in 2026

Last updated: October 15, 2026. Pricing and ratings are taken from each app's Shopify App Store listing on that date.

Quick answer: the best frequently bought together app depends on whether you want a dedicated FBT widget or offers across the whole funnel. UpsellPlus covers add-ons, free gifts and upsells on the product page, cart, checkout and post-purchase. Frequently Bought Together (CBB) is the dedicated FBT veteran, and Bundler is the strongest free option.

Disclosure: UpsellPlus is our app. Competitor facts are taken from each app's Shopify App Store listing, and we say where each one is the better fit.

Best frequently bought together apps for Shopify in 2026 compared

AppBest forStarting priceFBT widgetBundles / BOGOBeyond the product pageRating (reviews)
UpsellPlusAll-in-one upsells across the whole funnel, Shopify Plus checkout$49/mo (free to build)Not listedFree gifts, add-onsCart, checkout, post-purchase5.0 (146)
Frequently Bought Together (CBB)Amazon-style FBT widgets with AI recommendationsFree, then $9.99/moYesBundlesCart4.9 (1,210)
BundlerProduct bundles and quantity breaks on a free planFree, then $9.99/moNot listedYesNot listed4.9 (2,734)
SelleasyBudget bundles and frequently bought together widgetsFree, then $15/moYesYesCart, checkout, post-purchase4.9 (2,747)
WiserAI recommendations and FBT across the storeFree, then $9/moYesBundlesCart, checkout, post-purchase4.9 (562)
Amplify (PickyStory)Bundles, frequently bought together and bundle builders$99.50/moYesYesThank-you page4.5 (538)
Qikify Upsell & Cross-sellBOGO, free gifts and FBT offers at a flat priceFree, then $9.99/moYesYesCart4.8 (677)

"Not listed" means the feature isn't shown on the app's Shopify App Store page.

Why add frequently bought together offers?

Frequently bought together widgets bundle a product with items shoppers often buy with it — Amazon's signature add-on. They raise items per order on the product page, before the shopper reaches the cart, and work on every Shopify plan.

What to look for

  • Recommendations: manual picks, AI suggestions or sales-data-driven bundles
  • Placement: product page only, or also cart, checkout and post-purchase
  • Discounts: whether bundle discounts apply automatically
  • Inventory: how the app handles bundled SKUs and stock
  • Pricing model: flat, per-order or revenue-based

The 7 best best frequently bought together apps for shopify in 2026

1. UpsellPlus

Best for: All-in-one upsells across the whole funnel, Shopify Plus checkout. Rating: 5.0 (146) on the Shopify App Store.

UpsellPlus (that's us) runs one offer engine across 13 placements: product, home, collection and search pages, the cart page, cart drawer and cart popup, Shopify checkout, one-click post-purchase funnels, the Thank You and Order Status pages, and Shopify POS. It has Built for Shopify status.

  • Offers chosen by hand, from collections or tags, or automatically by ShopBrain (similar, complementary, subscription upgrade, size upgrade, complete the set, clearance and more)
  • Upsells to subscriptions with Shopify Subscriptions, Recharge, Appstle, Seal, Skio, Stay AI and other selling-plan apps
  • 25 targeting rules, including Klaviyo segments, Shopify Markets, B2B and cart contents
  • Multivariate A/B tests and holdout experiments that measure incremental revenue (on the $119 plans and up)
  • Checkout customizations on Shopify Plus: styling, trust content, payment and delivery method visibility

Pricing: You can build and preview offers for free; going live needs a paid plan. Launch is $49/month (up to $500 in upsell revenue), Shopify Plus $119/month (up to $2,000, adds checkout upsells and A/B testing) and Scale $199/month (up to $5,000). No commission on sales; 14-day free trial on paid plans.

Watch out for: Checkout placements need Shopify Plus, as with every app that offers checkout upsells (a Shopify restriction).

2. Frequently Bought Together (CBB)

Best for: Amazon-style FBT widgets with AI recommendations. Rating: 4.9 (1,210) on the Shopify App Store.

Frequently Bought Together by Code Black Belt is one of the oldest FBT apps: one-click bundle recommendations on the product page, with AI, manual or global recommendations and bundle discounts.

Pricing: Free Starter (3 manual bundles). Professional $9.99 (up to 50 orders), $24.99 (up to 500) and $39.99/month (500+). 14-day free trial.

Watch out for: Plans step up with total orders; the widget shows on product and cart pages, not checkout or post-purchase.

3. Bundler

Best for: Product bundles and quantity breaks on a free plan. Rating: 4.9 (2,734) on the Shopify App Store.

Bundler focuses on bundle offers: buy-X-get-Y, volume discounts, quantity breaks and mix-and-match bundles.

  • Unlimited bundles and orders on the free plan
  • Mix & match and custom landing pages on Premium
  • Bundle analytics on Executive
  • Shopify POS support

Pricing: Free plan with unlimited bundles. Premium $9.99/month adds mix & match and funnel upsells; Executive $19.99/month adds analytics. 7-day free trial.

Watch out for: Bundles and quantity breaks only; checkout, post-purchase and cart drawer offers aren't listed.

4. Selleasy

Best for: Budget bundles and frequently bought together widgets. Rating: 4.9 (2,747) on the Shopify App Store.

Selleasy by Logbase focuses on product page add-ons and Amazon-style frequently bought together bundles, with cart and post-purchase offers.

  • Frequently bought together bundles and product add-ons
  • Cart pop-up funnels and in-cart upsells
  • Post-purchase and thank-you page offers
  • AI recommendations on higher plans

Pricing: Free under 50 orders/month, then $15, $49 or $99/month. Checkout upsells for Shopify Plus are on the Pro plan and up.

Watch out for: AI recommendations are capped per month by plan.

5. Wiser

Best for: AI recommendations and FBT across the store. Rating: 4.9 (562) on the Shopify App Store.

Wiser shows AI recommendations, frequently-bought-together widgets, related and recently viewed products across product pages, cart, checkout and post-purchase.

Pricing: Free up to 50 monthly orders, then $9 (51–100), $19 (101–300) and $49/month (301–500). 14-day free trial.

Watch out for: Priced by total store orders.

6. Amplify (PickyStory)

Best for: Bundles, frequently bought together and bundle builders. Rating: 4.5 (538) on the Shopify App Store.

Amplify is the renamed PickyStory: bundles as products, bundle builders, frequently bought together, BOGO, quantity breaks and upsell offers, with AI recommendations.

Pricing: One 'Pay as You Grow' plan from $99.50/month, volume-based on total store revenue (the listed band covers up to $30k/month). 30-day free trial.

Watch out for: No free plan and the price scales with total store revenue, which is steep if you only need an FBT widget.

7. Qikify Upsell & Cross-sell

Best for: BOGO, free gifts and FBT offers at a flat price. Rating: 4.8 (677) on the Shopify App Store.

Qikify Upsell runs BOGO and Buy X Get Y deals, free gifts with purchase, FBT boxes, one-click add-ons and a checkout-click upsell, with scheduled offers.

Pricing: Free plan with one live campaign. Basic $9.99, Grow $24.99 and Advanced $49.99/month depending on your Shopify plan. 7-day free trial.

Watch out for: The free plan allows one live campaign; checkout upsells need Shopify Plus.

How to choose

  • One app for the whole funnel: UpsellPlus or Selleasy.
  • A dedicated FBT widget: Frequently Bought Together (CBB) or Wiser.
  • Bundles and quantity breaks on a budget: Bundler.
  • A free start: Bundler, FBT CBB, Wiser, Selleasy or Qikify all have free plans.

Frequently asked questions

What is a frequently bought together app?

It shows a bundle of products that are often bought together — typically on the product page — so shoppers can add them in one click, usually with a small discount.

What is the best frequently bought together app for Shopify?

For a dedicated FBT widget, Frequently Bought Together by Code Black Belt (4.9, 1,210 reviews). For FBT-style offers plus upsells across cart, checkout and post-purchase, UpsellPlus. Bundler is the strongest free bundle option.

Do frequently bought together apps work on every Shopify plan?

Yes. Product page and cart widgets work on all plans. Only offers inside checkout need Shopify Plus.

Can I create bundles without an FBT app?

Shopify's free Bundles app makes fixed bundles but doesn't show them as a frequently-bought-together widget with discounts. A dedicated app adds recommendations, widgets and automatic discounts.

Try UpsellPlus

Build your offers in UpsellPlus for free, then go live with a 14-day free trial on any paid plan. Start for free or book a demo.

Related: the 10 best upsell apps for Shopify, PickyStory (Amplify) alternatives.

Need help implementing this?

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Ready to make every order worth more?

Launch your first offer with a 14-day free trial, or talk with our team about a Shopify Plus strategy.