Best Rebuy alternatives for Shopify in 2026

Last updated: October 15, 2026. Pricing and ratings are taken from each app's Shopify App Store listing on that date.

Quick answer: the best Rebuy alternative depends on which part of Rebuy you use. For upsells and cross-sells across the product page, cart, checkout and post-purchase, UpsellPlus covers every placement with pricing based on upsell revenue rather than total orders. For on-site personalization and smart collections, LimeSpot is the closest match. Aftersell and Zipify OCU are strong for post-purchase funnels.

Disclosure: UpsellPlus is our app. Competitor facts are taken from each app's own listing, and we say where each one is the better fit.

Why Shopify stores look for a Rebuy alternative

Rebuy (4.7 from 852 reviews) is a capable personalization engine: smart cart, checkout and post-purchase offers, personalized search and collections, and automation flows. The most common reasons stores look elsewhere:

• Price grows with total orders. Each package is priced by your store's monthly order volume, whether or not Rebuy influenced those orders.
• Paying for packages you don't use. Stores that only want upsells may not need search, collections or flows.
• Setup effort. A broad toolset takes more time to configure and maintain.

If you use most of Rebuy's toolset, it may still be the right fit. If you mainly use it for upsells, an upsell-focused app is usually simpler and cheaper.

Rebuy alternatives compared

Want to see the difference for your store? The Rebuy pricing calculator compares Rebuy's order-based pricing with UpsellPlus's upsell-revenue pricing using your own numbers. For a head-to-head feature comparison, see Rebuy vs UpsellPlus.

The 6 best Rebuy alternatives

1. UpsellPlus

Choose it over Rebuy if: You want upsells in every placement, including Shopify Plus checkout and one-click post-purchase, without paying for search and collection personalization you don't use. Pricing follows the upsell revenue the app generates, not your total order volume, so a busy store with modest upsell revenue doesn't pay more.

Rating: 5.0 (146) on the Shopify App Store.

• Offers chosen by hand, from collections or tags, or automatically by ShopBrain (similar, complementary, subscription upgrade, size upgrade, complete the set, clearance and more)
• Upsells to subscriptions with Shopify Subscriptions, Recharge, Appstle, Seal, Skio, Stay AI and other selling-plan apps
• 25 targeting rules, including Klaviyo segments, Shopify Markets, B2B and cart contents
• Multivariate A/B tests and holdout experiments that measure incremental revenue (on the $119 plans and up)
• Checkout customizations on Shopify Plus: styling, trust content, payment and delivery method visibility

Pricing: You can build and preview offers for free; going live needs a paid plan. Launch is $49/month (up to $500 in upsell revenue), Shopify Plus $119/month (up to $2,000, adds checkout upsells and A/B testing) and Scale $199/month (up to $5,000). No commission on sales; 14-day free trial on paid plans. If you'd like help moving over, the Managed Launch service includes store analysis, full implementation and QA.

Watch out for: Checkout placements need Shopify Plus, as with every app that offers checkout upsells (a Shopify restriction).

2. LimeSpot

Choose it over Rebuy if: You use Rebuy mainly for on-site personalization: recommendations on every page, smart collections, bundles and audience segmentation.

Rating: 4.6 (506) on the Shopify App Store.

Pricing: Free up to 10 orders/month. LimeSpot Turbo starts at $9.99/month and rises with orders (for example $19.99 up to 250 orders). LimeSpot Max starts at $50/month and rises with store revenue (for example $150 up to $50,000 in monthly revenue). 15-day free trial.

Watch out for: The Turbo plan isn't available on Shopify Plus, so Plus stores need Max, which is priced on total store revenue.

3. Aftersell

Choose it over Rebuy if: Post-purchase and checkout upsells are your main revenue lever and you want a strong one-click funnel builder.

Rating: 4.9 (1,102) on the Shopify App Store.

• One-click post-purchase offers with AI "Smart Funnels"
• Checkout upsells and thank-you page offers
• Cart with rewards bars and free gifts on the pre-purchase plan
• Multivariate testing

Pricing: The Post-Purchase plan starts at $34.99/month; Pre-Purchase and Complete plans add the cart and product page features. 30-day free trial.

Watch out for: Pre- and post-purchase are sold as separate plans, so covering the whole funnel means the Complete plan.

4. Zipify OCU

Choose it over Rebuy if: You want pre- and post-purchase funnels with pricing tied to upsell revenue, with a hard monthly cap.

Rating: 4.6 (567) on the Shopify App Store.

• Pre- and post-purchase one-click upsells
• Cart drawer and product page offers
• In-checkout upsells on Shopify Plus
• AI upsells and A/B testing

Pricing: $9.95/month up to $200 in upsell revenue, $25–$99 between $200 and $2,500, then from $149/month, capped at $999. 30-day free trial.

Watch out for: The monthly price moves with upsell revenue, so it is less predictable than a flat plan.

5. ReConvert

Choose it over Rebuy if: You're a smaller store and want post-purchase and thank-you page upsells on a free or low-cost plan.

Rating: 4.8 (3,107) on the Shopify App Store.

• Post-purchase funnels and thank-you page builder
• Quantity breaks and upsell pop-ups
• AI product recommendations
• A/B testing and segmentation

Pricing: Free up to 50 orders or $50 in upsell revenue. Paid plans step up with store orders: $9.99 (51–100), $19.99 (101–200), $39.99 (201–500) and higher. 14-day free trial.

Watch out for: Pricing is based on all store orders, so the bill grows with your store even when upsells don't.

6. Selleasy

Choose it over Rebuy if: You mostly use Rebuy for frequently bought together widgets and product add-ons, and want a simple flat price.

Rating: 4.9 (2,747) on the Shopify App Store.

• Frequently bought together bundles and product add-ons
• Cart pop-up funnels and in-cart upsells
• Post-purchase and thank-you page offers
• AI recommendations on higher plans

Pricing: Free under 50 orders/month, then $15, $49 or $99/month. Checkout upsells for Shopify Plus are on the Pro plan and up.

Watch out for: AI recommendations are capped per month by plan.

How to switch from Rebuy

1. List what Rebuy does for you today: which widgets, cart features, checkout and post-purchase offers, and flows are live, and how much revenue each brings in.
2. Rebuild your top offers first in the new app, starting with the placements that earn the most.
3. Replace the cart if you use Rebuy's Smart Cart, and check free-shipping and free-gift thresholds.
4. Switch over and remove Rebuy's widgets so shoppers don't see duplicate offers.
5. Measure upsell revenue and AOV against your Rebuy baseline. A holdout test shows how much revenue the new offers actually add.

Frequently asked questions

What is the best alternative to Rebuy?

If you mainly use Rebuy for upsells and cross-sells, UpsellPlus covers the same placements (product page, cart, checkout, post-purchase and thank-you) with pricing based on upsell revenue instead of total orders. If you rely on Rebuy's on-site personalization and smart collections, LimeSpot is the closest match.

How is Rebuy priced?

Rebuy starts at $25 a month on the Shopify App Store. Each package (Cart & Merchandising, Checkout & Post-Purchase, Search & Collections, Flows & A/B Testing) is priced by your store's total monthly orders, with discounts when you bundle packages.

Is there a cheaper alternative to Rebuy?

Usually, if you only need upsells. Apps priced on upsell revenue or with flat tiers, such as UpsellPlus, Zipify OCU or Selleasy, don't grow with your total order count. Use the UpsellPlus Rebuy pricing calculator to compare with your own numbers.

Can I replace Rebuy's Smart Cart?

Yes. UpsellPlus includes a cart drawer with upsells, free gifts and progress bars, and Aftersell offers a cart builder on its pre-purchase plan.

Do Rebuy alternatives support Shopify Plus checkout upsells?

UpsellPlus, Aftersell, Zipify OCU and ReConvert support offers inside Shopify checkout on Shopify Plus. LimeSpot supports it on its Max plan (Turbo is not available on Shopify Plus), and Selleasy on its Pro plan and up.

Try UpsellPlus

Build your offers in UpsellPlus for free, then go live with a 14-day free trial on any paid plan. Start for free or book a demo.

Related: the 10 best upsell apps for Shopify, Rebuy vs UpsellPlus and the Rebuy pricing calculator.