Product update: AI strategist

TL;DR: UpsellPlus now learns how your Shopify store sells and recommends the three strategies you should run next. This update also adds smart upsells that get each shopper to free shipping, recovery of recently viewed products in cart and checkout, holdout tests for individual offers, and post-purchase subscription upgrades for Recharge and Seal Subscriptions.

What's new in this update

• AI strategist: three strategies picked for your store, each with the reason it fits.
• Smart upsells to free shipping: the right product to close the gap to your next reward tier.
• Recently viewed recovery: bring back what shoppers browsed but didn't add.
• Holdouts for individual offers: prove which offers add revenue without pausing the rest.
• Recharge and Seal Subscriptions upgrades: upsell subscribers to a bigger plan after checkout.

Your AI strategist: three strategies picked for your store

Most merchants know they should be running more upsells, but not which ones. UpsellPlus now takes in all of your store data, from orders and catalog to subscriptions, rewards and live offers, and learns how your store sells. Based on what works across the brands on UpsellPlus, it picks the three strategies most likely to work for you that you're not running yet, and explains why each one fits.

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Where to find it: Strategies → your top 3 picks.

Smart upsells to free shipping

A free shipping threshold only lifts average order value if shoppers know what to add to reach it. UpsellPlus sees how far each cart is from your free shipping threshold, or any other reward tier, and recommends the product that gets the shopper over it. As the cart grows, the suggestion moves to the next threshold on its own, and it hides once the shopper unlocks the top tier.

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How to set it up

1. Open UpsellPlus and go to Offers.
2. Click New offer and choose Automatic.
3. Select Get to the next reward.

Recently viewed recovery

Shoppers often look at several products and add only one. UpsellPlus remembers what each shopper browsed and brings back what they didn't add, right in the cart and at checkout. Products already in the cart are left out automatically, and you can add an optional discount to close the sale.

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How to set it up

1. Go to Offers → New offer.
2. Choose Automatic.
3. Select Recently viewed and decide whether to add a discount.

Prove what works: holdouts for individual offers

Not every upsell adds revenue. Some only take credit for sales you would have made anyway. You can now test a single offer, or a handful, without pausing the rest of your upsells. A share of shoppers won't see the offers you pick, and the holdout report compares revenue per session, conversion and order value against shoppers who did see them.

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Where to find it: Experiments → New holdout experiment → Selected offers.

Subscription upgrades for Recharge and Seal Subscriptions

Merchants on Recharge or Seal Subscriptions can now upgrade existing subscribers to a bigger or better subscription on the post-purchase page, just like with Appstle. It takes one click after checkout, and the subscriber keeps their plan, just bigger.

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Where to find it: Integrations → Recharge or Seal → Connect.

Frequently asked questions

What does the UpsellPlus AI strategist do?

It reads your store data, including orders, catalog, subscriptions, rewards and live offers, and recommends the three strategies you are not running yet that are most likely to work for your store, each with the reason it fits.

How do smart upsells to free shipping work?

UpsellPlus checks how far each cart is from your free shipping threshold or another reward tier and recommends a product that closes the gap. As the cart grows, the suggestion moves to the next threshold automatically.

Does recently viewed recovery work at checkout?

Yes. Products a shopper viewed but did not add are shown again in the cart and at checkout. Products already in the cart are left out, and you can optionally add a discount.

Can I test one upsell offer without pausing the others?

Yes. Holdouts for individual offers hide only the offers you select from a share of shoppers. The holdout report compares revenue per session, conversion and order value, while your other offers keep running.

Which subscription apps support post-purchase subscription upgrades?

Recharge, Seal Subscriptions and Appstle. Connect your subscription app from the Integrations page in UpsellPlus.

Get started

All of these features are live in UpsellPlus today. Start for free with a 14-day free trial, or book a demo and we'll launch any of them with you.

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Looking for more ideas? Read our guide to 9 ways to increase average order value or our roundup of the best in-cart upsell apps.